Mobile Advertising Market Analysis, Outlook, and Forecasts 2014 - 2019

on Monday 18 August 2014
ResearchMoz.us include new market research report " Mobile Advertising Market 2014 - 2019: Industry Size, Shares, Growth, Analysis, Trends, Outlook And Forecast" to its huge collection of research reports.

Mobile advertising has evolved beyond an experiment to become a legitimate marketing channel for mainstream advertisers.  However, the mobile channels remains challenged in certain key areas such as certain industry vertical proof points and ROI.

View Full Report with TOC at: http://www.researchmoz.us/mobile-advertising-market-analysis-outlook-and-forecasts-2014-2019-report.html

This research focuses on the challenges and opportunities within mobile marketing and advertising in 2014 and beyond.  The report includes market analysis, solution assessment, and forecasts 2014 - 2019.  The report reviews existing display/UI methods as well as supporting systems and procedures.  The report also evaluates the impact of next generation methods including the use of LTE Direct for location-based advertisements.

All purchases of Mind Commerce reports includes time with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This needs to be used within three months of purchasing the report.


Sample of Table of Contents:-

1.0 EXECUTIVE SUMMARY 5

2.0 OVERVIEW 7
2.1 MOBILE ADVERTISING VALUE CHAIN 7
2.1.1 ADVERTISERS  8
2.1.2 MOBILE MEDIA AGENCIES AND BUYERS 8
2.1.3 REAL-TIME MOBILE AD INVENTORY MARKETPLACES 8
2.1.4 MOBILE AD NETWORKS 9
2.1.5 MOBILE ADVERTISING PUBLISHERS AND DEVELOPERS 10
2.1.6 MOBILE NETWORKS AND DEVICES 10
2.2 MOBILE ADVERTISING MARKET SIZE AND GROWTH OUTLOOK 2014 - 2019 11
2.3 MOBILE ADVERTISING IN CONTEXT 14
2.4 TELECOM SUBSCRIBERS GLOBALLY IN 2014 14

3.0 MAJOR INFLUENCERS IN MOBILE ADVERTISING AND MARKETING  16
3.1 EMERGENCE OF ADVANCED MOBILE INTERNET DEVICES AN TECHNOLOGY 16
3.2 MOBILE MESSAGING, MOBILE SEARCH CRITICAL ADVERTISING TOOL 16
3.2.1 SHORT MESSAGING SERVICE (SMS) 17
3.2.2 MULTIMEDIA MESSAGING SERVICE (MMS) 17
3.3 MOBILE EMAIL TO MOBILE MESSAGING 18
3.4 MOBILE VIDEO AND APPS IS FASTEST GROWING CONTENT SECTOR 20
3.5 LOCALIZED MOBILE ADS DRIVE KEY SALES IN SPECIFIC VERTICALS 22.......


Target Audience: -

  • Traditional media outlets
  • Mobile network operators
  • Mobile platform developers
  • Mobile advertising networks
  • Marketing and advertising agencies
  • Smartphone and tablet manufacturers
  • Mobile search and content aggregators




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