Mens Toiletries Market in UK - October 2014: Industry Size, Trends and Forecast

on Friday, 10 October 2014 include new market research report " Mens Toiletries Market in UK - October 2014: Industry Size, Shares, Growth, Analysis, Trends And Forecast" to its huge collection of research reports.

Post-recession, the male toiletries consumer remains intent on saving money on day-to-day purchases, and fashion trends continue to stunt certain markets such as shaving and hair removal. As a result the market has plateaued, however a number of opportunity areas exist for brands such as catering to a tween audience, the emerging body care segment and premium brand extensions.

This report looks at the following issues:
  • The male toiletries market must appeal to an ageing consumer
  • Sport and exercise shapes the market
  • Male grooming brands should explore extensions into new segments
This report provides in-depth analysis and insight supported by a range of data. At the same time, introductory and top-level content is provided to give you an overview of the issues covered.

Mintel provides a range of market information across categories including: forecasting and share information; internal and broader market environment information; and the issues that affect the market in question.

Mintel conducts exclusive and original consumer research for reports, bringing up-to-date and unique insight to topical issues. This research examines the impact of social, economic, cultural and psychological influences on consumers.

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Research provides data and informed analysis across a number of consumer metrics including usage, satisfaction, recommendation, momentum and trust. It also explores consumer attitudes towards brands and examines the reasons behind these.

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